Globe Telecom Essay

I. INTRODUCTION Globe Telecom (PSE: GLO), commonly shortened as Globe, is a major provider of telecommunications services in the Philippines. Formed out of a partnership between Ayala Corporation and Singapore Telecom, the company operates one of the largest and most technologically advanced mobile, fixed line, and broadband networks in the country, and maintains a large distributor and over-the-air reload network of retailers, distributors, suppliers, and business partners nationwide. In 1928, Congress passed Act No. 3495 granting the Robert Dollar Company, a corporation organized and existing under the laws of the State of California, a franchise to operate wireless long-distance message services in the Philippines. The Robert Dollar Company subsequently incorporated in the Philippines as Globe Wireless Limited and in 1934, Congress passed Act No. 4150 transferring the franchise and privileges of the Robert Dollar Company to Globe Wireless Limited. Globe Wireless Limited was subsequently renamed G lobe Mackay Cable and Radio Corporation. Congress, through Republic Act 4630 enacted in 1965, further expanded its franchise to allow it to operate international communications systems. Globe Mackay Cable and Radio Corporation was closed in the Philippines by Martial law. Shortly before the expiration of its franchise, the Batasan Pambansa in 1980 enacted Batas Pambansa 95 granting Globe Mackay Cable and Radio Corporation a new franchise. In 2013 Globe Telecom open its new corporate headquarters in Bonifacio Global City (BGC) (Formerly Located In Pioneer Highlands InMandaluyong City) last August 6, 2013. To mark its arrival in BGC, a part of the commercial hub (known as Bonificio High Street) was turned into an amusement park in August 2–4, 2013. As of December 2013, Globe Telecom has a total of 14,952 base stations and 9,012 cell sites nationwide to support its 2G, 3G, 4G HSPA+, LTE and WiMAX services. The Globe Telecom Headquarters at 32nd Street in Bonifacio Global City, Taguig City, II. STRATEGIC PLATFORM A. Vision Globe is indispensable to people’s lives- We provide our customers with superior experience, We are center of excellence for innovation wolrdwide, We create a rewarding environment where people strive for excellence and grow, We attract people who are innovative, passionate and result-oriented, We create superior value to our shareholders We make great things possible. B. Mission Transform the lives of people, businesses and communities through innovative solutions. STAKEHOLDER ENGAGEMENT METHODOLOGY a. SHAREHOLDERS Attractive Dividend Yield For Shareholders Globe Telecom’s sustained revenue momentum and improved market position were reflected in the financial valuation metrics. The company’s market capitalization remained relatively steady at â‚ ±144.6 billion by the end of 2012. Globe likewise maintained an attractive dividend yield of 5.8%. Globe paid dividends totaling â‚ ±8.6 billion in 2012, representing a pay-out rate of 86% of 2011 core net income. This is consistent with its recently updated dividend pay-out policy of distributing 75% to 90% of prior year’s core net income. Continued Commitment To Creating Shared Value For All Stakeholders In addition to our commitment to ensure the sustainability of our core business, we continue to develop opportunities in adjacent spaces. In the area of mobile banking and microfinance, under BPI Globe BanKO Inc. (BanKO), (our mobile microfinance joint venture with Ayala Corporation and the Bank of the Philippine Islands) Globe’s mobile money platform and BPIà ¢â‚¬â„¢s banking infrastructure combined to deliver affordable microfinance services to the unbanked segments of the population. Through 2012, BanKO has continued to expand its network of partner outlets, which today number 2,000. Its wholesale loan portfolio has grown to more than â‚ ±2.4 billion, spread across microfinance institutions, including non-government organizations, rural  banks, cooperatives and financing companies. Within two years of operations, BanKO has gained over 261,000 retail customers and increased its retail loan portfolio nine-fold. Business Incubator Program Another pioneering initiative by Globe is the launch of its business incubator program through Kickstart Ventures, Inc. (Kickstart). Designed to support and develop the Philippines’ dynamic and growing technopreneur community, Kickstart is envisioned to provide aspiring technopreneurs with needed funds, facilities, infrastructure, mentorship and market access to build new businesses. By providing the tools needed to build and test ideas, by providing seed funding, and by providing training and mentorship as well as connecting technopreneurs with partner companies within the Globe, Singtel, and Ayala networks in the Philippines and abroad, Kickstart provides selected startups increased chances to succeed and scale faster. Since its launch last April 2012, Kickstart already has 10 companies in its portfolio covering the digital media and technology, and web/mobile platform space. b. EMPLOYEES A. Employment Diversity Globe Telecom believes in the potential of the Filipino workforce. That is why the company welcomes every employee regardless of gender, age, religion or ethnicity. Any form of discrimination is never acceptable and embracing every unique worker is part of the company’s philosophy. Currently, Globe employs close to 6,000 male and female workers from staff to senior management levels. The table below shows the summary of the company’s total workforce by employment type, contract and region. B. Employee Remuneration The lowest actual salary of Globe Telecom employees covered by the Collective Bargaining Agreement (CBA) is 15% above the minimum wage mandated by the Department of Labor and Employment (DOLE). As per ratio of basic salary, male employees have a slightly higher rate compared to female employees due to the varied responsibilities undertaken by male employees compared to female employees. however there is no discrimination for a given job profile  based on the gender. The variance in comparative salary is due to the varying job profile undertaken by male and female employees. a. Employee Benefits b. Employee Health And Safety Affirming its commitment to quality health and safety practices in the workplace, Globe obtained an Occupational health and Safety Management System (OhSAS) 18001 certification for the Valero Telepark. Steps are being undertaken for other Globe Telecom locations which aim to achieve the OhSAS certification. To strengthen ensure employee health and safety, the company employs a dedicated health and safety committee. 10.06% of the Globe workforce provides hands-on commitment on health and safety practices covering all areas – nationwide in areas where Globe Telecom operates. For the year 2012, 5.04% employee accident rate was recorded, mostly due to vehicle driving-related incidents. however, no fatalities causing death or permanent disability were recorded. In order to minimize these incidents, the company conducts several trainings and awareness programs for the relevant employees, on safe driving and fuel economy. 1. Defensive Driving Course 2. Construction Safety 3. Confined Space Entry 4. Electrical Safety 5. Industrial First Aid and Basic Life Support 6. Industrial Climbing, hauling & Rope Access Guaranteeing employee safety and security, qualified licensed security guards are hired by Globe to provide protection in case of uncontrolled events. Globe ensures all security staff undergoes trainings every three years. This includes a two-day course on RA 5487 – Private Security Agency Law which discusses professional conduct and ethics that must be performed by the security. Laws on arrests, searches, seizures, strike and lock-outs are also tackled. Furthermore, a one-day course on RA 9372 – human Security Act of 2007 is also undertaken, as well as a half-day course on Gender Sensitivity Awareness. C. Strategic Objectives A. PROFITABILITY B. PRODUCTIVITY C. COMPETITIVE POSITION a. Faster and Better Network Business In 2011, in line with the vision of a differentiated customer experience, Globe shifted beyond the regular Customer Satisfaction mindset and created the total customer experience, which would allow the company to engage not only its customers but also the employees and shareholders who are at the forefront of Globe Telecom’s priorities. Faster customer service feedback was put in place truly making the customers satisfied with the improved modifications. The company’s commercial transformation in the year 2012 focused on changing the very foundations of its back office systems, including the corporate support and internal processes. By allowing changes to ripple out from within, the customers and stakeholders could see past the change in the faà §ade and overall ambiance of its stores. The customers can actually experience the difference with each transaction and interaction in every Globe Store. The company’s strength is its dynamism and boldness to ch ange for its customers, employees and shareholders. In order to fully become a catalyst of change, Globe understands its need to be relentless in the quest for excellence and continuously transforming the company from within. In 2012, Globe continued with the transformation programs under the 5-pillar transformation plan which was started in 2011. b. Network As an innovator in the telecommunications industry, a constant part of Globe Telecom’s transformation includes the continuous development of the network. Invested a total of $700M for its network modernization program which envisioned delivering faster and unparalleled customer experience in the country while positioning itself as the leader and one of the best telecommunications providers in Asia. People have started to rely more and more on social networking to stay connected. Also, with the growing number of smartphone users, Globe saw the need to future-proof the network to accommodate the constant increase in network traffic especially on data. Phase 1 of the Network Transformation is the upgrading of the network system’s access portion. The company replaced the old hardware and technology in its cellular sites, power sources, base stations and switches allowing the access portion to become more powerful and energy-efficient. At the end of 2012, Globe was able to modernize more than 80% of its cellular sites and upgrade its network system nationwide. Starting within the National Capital Region (NCR), Makati City, being the country’s premier business area, significantly benefitted from the network transformation. The network development coverage includes key locations of the city and are now enjoying stronger Globe signal. Aside from Makati, other areas such as Caloocan, Malabon, Navotas, Valenzuela (CAMANAVA), Marikina, Manila, San Juan and Mandaluyong were completed in the last quarter of 2012. Taguig, Pasig, Paranaque, Pasay, Las Pià ±as and Pateros followed after. In the Visayas region, Cebu took the lead in equipment modernization. Other Visayan key provinces lined-up for the transformation are Leyte, Samar, Bohol, Iloilo and Roxas, consecutively. Meanwhile in the Mindanao region, the major modernization took place in Davao as well as in Zamboanga and Misamis Oriental. Improved mobile connectivity was achieved through the modernized facilities. Improvements for the province of Sulu, cities of Surigao and Butuan were carried out during the last quarter of 2012 and in Agusan del Sur by early 2013. In addition to the upgrades, Globe installed more resilient fiber optic cables in more areas to serve more customers and greatly improve voice and text messaging quality as well as provide faster internet services. An installation of a submarine cable in Boracay was also completed and the same facility is being worked on in Palawan, which is due for completion during the first quarter of 2013.All in all, the nationwide improvements allowed  clearer voice call quality, easier connection, on-time delivery of text messages and faster mobile surfing and downloading. Globe has successfully upgraded 4,000 cell sites to 4G – LTE, hSPA+ and WIMAX providing better network experience to 91% of its customers. As the transformation program continues to take place in the year 2013, Globe would be able to provide greater network availability, impressive quality on voice calls, instantaneous delivery of SMS, improved call set-up rates and faster browsing with minimal buffering of multimedia content to every Filipino mobile user. D. EMPLOYEE DEVELOPMENT GROW AT GLOBE Globe continues to invest in its people through various professional training and development activities. Globe follows a 70/20/10 Development Plan – 70 % of the learning occurs on-the-job, 20% from others and 10% from formal training. The 70% on-the-job experience includes the regular employee tasks based on their office function. Others are their committee participation, customer immersion and job rotation. Meanwhile for the 20% learning from others, the development comes through the coaching or mentoring of the immediate superiors and other colleagues. Job shadowing and observation also help as well as knowledge transfer from other professionals and consultants. Last but not least, the 10% formal training and learning is expanded through the offered training programs and courses offered by Globe. A. Integrated Leadership Development Programs a. iLeadGlobe iLeadGlobe aims to develop key talents into future leaders who role-model the Globe Way and practice the 7 Globe Leadership Competencies, namely, customer orientation, people orientation, personal values, entrepreneurial mindset, execution excellence, innovation and strategic thinking. The programs are all highly selective with eligibility criteria relevant to the participants that are handpicked by the Senior Leadership Team through a stringent talent review and nomination process. The series of trainings include the Executive Development Program (for the next generation of senior leaders), Fast Tracker Program (for the mid-career talents) and Young Leaders Program (for emerging talents). b. University Partnerships Globe Telecom partnered with the Asian Institute of Management (AIM) and the Ateneo de Manila – Center for Continuing Education and opened programs for the employees who are interested to develop their leadership and management skills the Globe way. The series of trainings include the Globe-AIM Management Development Program (for managers who aspire to hone and apply management skills), Globe-Ateneo Empowering Leader program (for mid-career to seasoned career employee who has the potential of a Globe Leader) and the Globe-Ateneo Emerging Leader Program (for junior leaders with the potential of evolving as a Globe Leader). To date, more training are being developed by Globe to ensure coverage and eligibility of all employees and grant them more learning and knowledge to future-proof their careers. Course descriptions for Sales and Marketing Academies are presently under development at the time of production of this report. c. Junior Mobile Wizard The Junior Mobile Wizard Program is a one-month summer program offered to Globe employees’ high school children, providing them the opportunity to better understand the Philippine telecommunications industry. Pioneered in 2012, 18 high school students joined the program to assist in selected Globe concept stores in Metro Manila. They were tasked to demo the latest gadgets and mobile data services, as well as sell other Globe offers and services. d. Graduate 2 Globe Graduate 2 Globe (G2G) Program is a development program for high potential, future talents of Globe in partnership with top colleges and universities. Activities include the Get-to- know-Globe (Company Orientation), Singtel Undergraduate Scholarship, Globe Summer Internship and Post Graduate Internship Program, Cadetship and Management Development Program. e. Customer First Circle (CFC) Program Customer First Circle is a continuous improvement program that ultimately  aims to foster and create a customer-centric culture within Globe. In order to achieve this, CFC uses the Lean Six Sigma Methodology as a vehicle to drive down cost, improve customer experience and increase revenue. To date there has been over a thousand employees participating actively with over a hundred projects and billions of financial benefit. B. TECHNOLOGICAL LEADERSHIP C. PUBLIC RESPONSIBILITY Globe Telecom continues to aspire growth in all facets of the business but at the same time in fully taking care of the planet. The efforts to minimize impacts persist through the Environmental Management System being implemented in the workplace. The system already began in 2011 for the Valero Telepark office as certified by the ISO 14001 (Environmental Management System) while certification of GT-IT Plaza in Cebu started in 2012 with completion in 2014. Such initiatives and environmental system in place contribute to a greener and more sustainable Globe Telecom. a. Environmental Sustainability Policy We are committed to promote environmental sustainability by reducing the impact of our business operations to environment and we shall achieve this together with the help of our employees, business partners and clients. We have robust systems in place to manage our environment impact and integrate them into our corporate social responsibility management. We commit to: †¢ Consciously move towards the continuous reduction of our ecological footprints from our operations. Where possible, we will move beyond regularly compliance and apply best practices and global voluntary standards on environmental and social responsibility. †¢ Manage emissions from our energy use, particularly to our networks and ensure that we carry out regular assessments on how energy is consumed within our network to monitor our climate impact and identify opportunities to reduce it. †¢ Comply with all environmental laws and other laws relevant to our business. †¢ Encourage and train our employees and business partners to help us reduce our environment impact by communicating our policies and programs. †¢ Partner with organizations which share the same environmental values and  find ways of cooperation to protect the environment. †¢ Conduct a review of our environmental management system to ensure that the commitment of this policy are delivered and that we strive for continuous improvement. †¢ Report our environmental performance to our stakeholders. b. Globe telecom Environmental Strategy c. Globe Brigding Communities Globe BridgeCom Pillars 1. i-Prosper The i-Prosper program works with social enterprises and micro-entrepreneurs to establish sustainable forms of livelihood for bottom of the pyramid (BOP) sectors nationwide. Applying the same philosophy of Globe Telecom’s triple bottom-line approach of doing business, the program aims to introduce socially responsible income- generating opportunities for the entrepreneurial poor through capacity development, provision of capital and market access. 2. i-Lead The i-Lead pillar is dedicated to the establishment of peaceful, orderly and progressive communities through the advancement of good governance and excellence in public service. It aims to promote accountability, transparency and increase one’s participation in governance through infrastructure support capacity development. More importantly, the program intends to empower barangay officials and the youth to become transformational leaders and active citizens. 3. i-Conserve i-Conserve is the environmental protection and sustainability pillar of the Globe Bridging Communities, a strategic venture to characterize the commitment of Globe to business and environmental sustainability through the use of its ICT competencies. 4. i-Access The i-Access pillar supports a portfolio of programs harnessing mobile and broadband technologies to improve access to and delivery of social services to help national government agencies, local government units and other development players achieve equitable and responsive delivery of mandates to citizens and disadvantaged communities through sustainable and relevant ICT-enabled content and technology solutions. 5. i-Give The program aims to mobilize Globe employees to be active citizens through volunteerism, whereby its employees are encouraged and supported to volunteer during relief operations, fundraising for Globe Bridging Communities projects, and mentoring the youth, teachers, micro-entrepreneurs, barangay leaders and other non- government organizations. Globe BridgeCom Projects Sagot Ka ni Kap! The â€Å"Sagot Ka ni Kap!† program hinges on the core business and competencies of Globe Telecom—mobile communication and broadband services. More than just equipping the community watch volunteers with mobile phones and hand-held radios, Globe also provides capacity-building workshops designed to inspire and enable them to be more proactive in community development. The workshop includes modules on community leadership, conflict resolution, and crisis management. The beneficiaries also receive a one-year comprehensive personal accident insurance package. The â€Å"Sagot Ka ni Kap!† program also strengthens the local security infrastructure and inspires the essential set of capabilities needed for effective leadership and at the same time, develop their capacities as future community leaders. My Fair Share ProgramIn 2012, Globe Bridging Communities inked partnerships with social enterprises Gifts & Graces Inc. to produce eco-bags for the Globe M y Fair Share program. The bags are made by the Bulacan-based Kaibhan Women’s Association, Caritas Manila, and Pamana ng Pag-asa and are sold for â‚ ±99 each. The program transforms the way Globe gives back—not only by aiding partners and beneficiary communities with capital, funds for capacity and skills development and ICT tools—but also by empowering them with livelihood opportunities and by bringing them into the Globe value chain. Globe Cordillera Challenge 3 Bigger in scale than the previous Globe Cordillera biking events held in 2010 and 2011, the Globe Cordillera Challenge 3 targeted not only Globe employees, members of the media, and stakeholders, but also a broader audience of recreational bikers  and triathletes nationwide to bike a total of 27 kilometer-trail along the Cordillera mountain range from Baguio City to Mount Cabuyao and Mount Sto. Tomas in Benguet. Together with Cordillera Conservation Trust (CCT), Globe Bridging Communities changed the game by creating three different bike trails following the theme, â€Å"Choose your trail, Bike your way, Save the Cordilleras†. Bikers were given the freedom to decide which route to take based on their skill level, bike discipline and bike set-up. Total registered bikers for the Globe Cordillera Challenge 3 reached 319, while 222 bikers were in attendance on the event day, May 5. The event raised a total of â‚ ±800,000 from online registration, corporate sponsorship, and from the pooled donations of Globe Telecom employees’ own fundraising activities. The Globe Cordillera Challenge 3 also raised the bar in employee volunteerism: Globe Telecom bikers from Manila, Negros, and La Union joined the event in Baguio. Since May 2012, the Roots and Shoots nursery program of CCT has established seedling nurseries in twenty-one (21) public elementary schools in the Cordillera area. Global Filipino Teacher (GFT) ProgramThrough the Global Filipino Teacher program (GFT), educators are trained to integrate ICT in teaching basic subjects like English, Science, Math, and heKaSi. GFT is done in partnership with the Department of Education (DepEd) and the Coalition for Better Education, a Cebu-based non-profit organization composed of various education stakeholders from the academe, students, parents, non- government and business organizations. The GFT training program equips teachers with knowledge using the project- based learning approach and will train 100 new teachers and existing GFT teachers to become peer coaches to their co-teachers on the use of project-based learning (PBL), creating a community-based ripple effect of 21st century learning. Volunteaming. Volunteaming encourages employees to customize their volunteering projects and promote camaraderie in their communities of choice. As part of i-Give’s commitment to support corporate citizenship, Globe Bridging Communities matches the project with minimal funding. This project is open to all Globe employees nationwide who can form a group of five and is willing to commit eight (8) volunteer hours each. Volunteaming  allows employees to be vigilant with the social issues of the communities nearest to them. They are able to customize the assistance needed according to the needs of their communities or charity of choice. Through volunteaming, Globe employees are given access to Corporate Social Responsibility projects regardless of their work location and expertise by simply volunteering their time and talents.

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B. Tech. (Third Semester) Automobile Engg. HUM-201E: Basics of Economics and Management Sessional Theory Total Duration :50 marks :100 marks : 150 marks : 3 hours Unit-I Meaning of Industrial Economic, production function, its types, least cost combination, law of variable proportion, law of returns; increasing, constant & Diminishing. Fixed & variable costs in short run & long run, opportunity costs, relation between AC & MC. U-shaped short run AC curve.Price & output determination under monopoly in short run & long run, price discrimination, price determination under discriminating Monopoly, comparison between Monopoly & perfect competition. Unit- II Meaning of management, characteristics of management, management Vs administration, management – Art, Science & Profession, Fayol’s principles of management. Human relations approach. Functions of management. Unit-III Planning & Organizing Planning, steps in planning. Planning premises, difference between planning policy & strategy. Authority & responsibility, centralization & decentralization.Unit-IV Staffing, directing & controlling – Manpower planning, Recruitment & section styles of leadership, communication process and barriers, control process and steps in controlling. Note: – Eight questions are to be set taking two from each unit. The students are required to attempt five questions in all taking at least one from each unit. SCHEME OF STUDIES & EXAMINATION rd B. TECH. 3 year Automobile Engg. Semester-V S. No Course No. Course Title Teaching Schedule Marks for class work Total Marks for exam Marks L T P Total Theory Practical 1 AE-301 E Design of automobile components-I 1 – 4 50 100 – 150 2 AE-303 E Auto electrical Systems 3 1 – 4 50 100 – 150 3 ME-305 E Heat Transfer 3 1 – 4 50 100 – 150 4 ME-307 E Industrial Engineering 3 1 – 4 50 100 – 150 5 AE-309 E Automotive Transmission-I 3 1 – 4 50 100 – 150 AE-311 E 6 AE-313 E Applied Numerical Techniques & Computing 3 1 – 4 50 100 – 150 7 Automotive Transmission Lab – – 2 2 25 – 25 50 8 AE-315 E Auto electrical Systems Lab – – 3 3 25 – 25 50 9 10 11 ME-317 E ME-319E AE-321 E Heat Transfer Lab Industrial Engineering Lab Applied Numerical Techniques & Computing Lab – – 2 2 – 2 2 – 25 25 25 – 25 25 25 0 50 50 TOTAL 18 6 9 33 425 600 125 1150 Note-Students will be allowed to use Non-Programmable scientific calculator. However, sharing of calculator will not be allowed SCHEME OF STUDIES & EXAMINATION rd B. TECH. 3 year Automobile Engg. Semester-VI S. No Course No. Course Title Teaching Schedule Marks for class work Total Marks for exam Marks L AE-302 E AE-304 E AE-306 E T P Total Theory Practical 1 2 3 Two & Three wheeler Vehicles Engineering Materials Design of automobile components-II 3 4 3 1 1 – 4 4 4 50 50 50 100 100 100 – 150 150 – 150 4 AE-308 E Auto Pollution & Control 1 – 4 50 100 – 150 5 AE-310 E Tribology & Preventive Maintenance 3 1 – 4 50 100 – 150 6 AE-312 E Microprocessor and interfacing 4 – – 4 50 100 – 150 7 AE-314 E Microprocessor and interfacing lab 3 1 – 4 25 – 25 50 8 AE-316 E Automobile Engg. Lab – – 2 2 25 – 25 50 9 AE-318 E Auto pollution & Control Lab – – 2 2 25 – 25 50 10 AE-320 E Graphics Lab – – 3 3 25 – 25 50 11 AE-322 E Tribology Lab – 2 2 25 25 50 TOTAL 19 5 9 33 425 600 125 1150 Note-Students will be allowed to use Non-Programmable scientific calculator. However, sharing of calculator will not be allowedScheme of Studies & Examination B. Tech. 4th Year Automobile Engg. Semester – VII Sr. No. Course No. Course Title Teaching L T 2 1 1 1 P 2 2 7 2 Total 5 4 3 4 4 2 2 7 2 Sessional Marks for Exam Theory Practical 25 25 100 – Total Marks 1 2 3 4 5 6 7 8 9 AE-401 E ME-403 E AE-402 E AE AE AE-407 E AE-409 E AE-411 E AE-413 E Mechanical vibrations Measurement and Control Vehicle Body Engineering Elective-I Elective-II M&C & Mechnical Vibration Lab Vehicle Maintencance Lab Project-I Pravcticle Training 3 3 3 3 3 – 50 50 50 50 50 25 25 100 125 100 100 100 100 100 – 50 150 150 150 150 50 50 200 125 Total 15 5 13 33 525 500 150 1175 Note: Students will be allowqed to use Non-Programmabkle sciectific calcuator. However, sharing calculator wil not be allowed. Scheme of Studies & Examination B. Tech. 4th Year Automobile Engg. Semester – VIII Sr. No. Course No. Course Title Teaching L 1 2 3 4 5 6 7 8 9 10 Sessional P 3 9 Total 4 4 3 4 3 3 9 2 32 50 50 50 50 50 50 100 25 425 Marks for Exam Theory 100 100 100 100 100 Practical 1 25 100 50 75 500 250 Total Marks T 1 1 1 – AE-402 E ME=404 E AE-406 E AE AE AE-408 E AE-410 E AE-412 E AE-414 E AE-416 ETrasport Management Computer Added vehicle design Motor Vehilce & environment protection Elective-III Elective-IV Computer added vehicle design Lab Project-II Seminar Comprehensive Viva General fitness for profession Total 3 3 3 4 3 2 18 150 150 150 150 150 75 200 25 50 75 1175 2 12 Note: Students will be allowqed to use Non-Programmabkle sciectific calcuator. However, sharing calculator wil not be allowed. B-Tech 3rd year (5th semester) (Automobile Engineering) AE-301E DESIGN OF AUTOMOBILE COMPONENTS-1 L 3 T 1 P Sessional Theory Total : 50 Marks : 100 Marks : 150 MarksNOTE: In the semester examination, the paper setter will set 8 questions in all, at least two questions from each unit, and students will be required to attempt only 5 questions, selecting at least one from each unit. UNIT- I Introduction:- Problem identification – problem statement, specifications, constraints, Feasibility study-technical feasibility, economic & financial feasibility, societal & environmental feasibility, Generation of solution field (solution variants), D esign Procedure, System Design Cycle, Life cycle costs, selection of fits and tolerances and analysis of dimensional chains, Human factors engineering.Concept of tearing, bearing, shearing, crushing, bending etc, Stress concentration, factor of safety under different loading conditions. Selection of Materials:-Mechanical properties of the commonly used Engg materials, hardness, and Strength parameters with reference to stress-strain diagram. Introduction to various theories of failure; selection of Engg Materials.UNIT- II MechanicalJoints:-Bolted joints in tension, eccentrically loaded bolted joints in shear and under combined stresses, Design of Power Screw; Coupling design; Design of various types of welding joints under different static load conditions, eccentrically loaded riveted joints; design of cotter and knuckle joint Brakes :-Self energizing condition of brakes, design of shoe brakes – internal & external expanding, band brakes, and disc brakes, Braking lever design , Thermal considerations in brake designing UNIT- III Clutch :-Design of single plate clutch, multi plate clutch, design of centrifugal clutch, cone clutch, energy dissipated, torque capacity of clutch, design of clutch components, design details of roller and sprag type of clutches Vehicle Frame :-Study of loads, moments, and stresses on frame members.Design considerations for frame of passenger and commercial vehicles, materials for automobile structure. UNIT- IV Front Axle and Steering Systems :-Analysis of loads, moments and stresses at different sections of front axle, determination of loads at kingpin bearings and wheel spindle bearings, determination of optimum dimensions and proportions for steering linkages ensuring minimum error in steering. Final Drive and Rear Axle :-Detailed design of shafts for static and dynamic loading, Rigidity and deflection consideration, design of propeller shaft, design details of full floating, semifloating and three quarter floating rear shaft s and rear axle housings. Books 1.Automobile Mechanics by Giri. N. K, Khanna Publisher, New Delhi –2002 2. Fundamental of Machine component design by Juvenal R. C, John Wiley, 3rd Edition 3. PSG Design Data book by PSG College of Technology, Combative, 2000 4. Selection & use of engineering materials – J. A. Charles – Butterworth – Heinemann 3 ed– 06 5. Design of Machine Elements – V. B. Bhandari- McGraw Hill 6. Automotive Chassis by Heldt. P. M. , Chilton Co. , New York – 1992 7. Steering, Suspension and tyres by Giles. K. G, Illiffe Books Ltd. , London – 1998 8. Motor Vehicle by Newton Steeds & Garret, Illiffe Books Ltd. , London- 2000 9. Automobile Chassis Design by Dean Averns,Illiffe Books Ltd. – 1992 10. MechanicalEngg. Design by Joseph Edward Shigley, MGH 11. Machine Design – An integrated Approach by R. L. Norton, Addison Wesley B-Tech 3rd year (5th semester) (Automobile Engineering) AE-303E AUTO ELECTRICA L SYSTEMS L 3 T 1 P Sessional Theory Total : 50 Marks : 100 Marks : 150 Marks NOTE: In the semester examination, the paper setter will set 8 questions in all, at least two questions from each unit, and students will be required to attempt only 5 questions, selecting at least one from each unit. UNIT- I Introduction :-Earth returns and insulated return systems, 6, 12, and 24-volt systems. Positive & negative earth systems.Fusing of circuits, relays, switches, low and high voltage automotive cables, wiring diagram for typical automotive wiring systems, maintenance and servicing. Batteries:- Principles of lead acid cells and their characteristics – construction and working of lead acid battery, types of batteries, testing of batteries, effect of temperature on: capacity and voltage, battery capacity, voltage, efficiency, charging of batteries, sulphation and desulphation, maintenance and servicing, Battery failures & checking, Maintenance free Batteries, High energy and power de nsity batteries for electric vehicles. UNIT- II Charging system:-Principle of generation of direct current. Shunt generator characteristics. Armature reaction. Third brush regulation. Cut-out.Voltage & current regulators, compensated voltage regulator. Alternators – principle, constructional and working aspects, bridge rectifiers. Principle of Magneto, Flywheel Magneto, Maintenance and servicing. Trouble shooting in charging systems. UNIT- III Starting system:-Condition at Starting – starting torque and power requirements, behavior of starter during starting. Series motor and its characteristics. Principle & construction of starter motor. Working of different starter drive units, care & maintenance of starter motor. Starter switches. Safety mechanism. Maintenance, servicing and trouble shooting. Ignition system:- Types, construction & working of battery & coil and magneto ignition systems.Relative merits, Ballast Resistor, Ignition coil, Distributor, Contact breaker Po int, centrifugal and vacuum advance mechanisms, Limitations of conventional ignition systems, Transistorized Ignition systems, Spark plugs – construction, different types, plug fouling, maintenance, servicing and fault diagnosis, Electronic Ignition system. Programmed ignition, distributor less ignition. UNIT-IV Lighting system ;- Principle of automobile illumination, headlamp construction and wiring, reflectors – types, signaling devices- flashers, stop lights, fog lamps, auxiliary lighting-engine, passenger, reading lamp. Regn-plate lamps. Automatic illumination system. Head light levelling devices. Study of a modern headlight system with improved night vision.Electrical Equipment and Accessories :-Oil pressure gauge, fuel level gauge, engine temperature gauge, electrical fuel pump, speedometer, odometer, trip meter, engine rpm meter, Headlamp & Windshield washer and wiper, heaters and defrosters, horns, stereo/radio, power antennae. Central locking, power window win ding. Sun/Moon Roof. Motorized rear view mirrors, reverse warning, Bumper collision warning. Other accessories in modern vehicles. Books 1. â€Å"Automotive Electrical Equipment â€Å", P. L. Kohli, Tata McGraw-Hill Co. Ltd. New Delhi, 1975. 2. â€Å"Principles of Electricity and electronics for the Automotive Technician†, Chapman, Thomson Asia, 2000. 3. Modern Electrical Equipment of Automobiles†, A. W. Judge. Chapman & Hall, London. 4. â€Å"Automobile Electrical and Electronic Equipments â€Å", A. P. Young. & L. Griffiths, English Languages Book Society & New Press, 1990. 5. â€Å"Storage Batteries â€Å", G. W. Vinal. John Wiley & Sons Inc. , New York, 1985. 6. â€Å"Automobile Electrical Equipment â€Å", W. H. Crouse. McGraw Hill Book Co. Inc. , New York, 7. â€Å"Electrical Ignition Equipment â€Å", F. G. Spreadbury, Constable & Co Ltd. , London, 1962. 8. â€Å"Basic Automotive Electrical Systems†, C. P. Nakra, Dhanpat B-Tech3rdYear (5th Semest er) (Automobile Engineering) ME-305E Heat Transfer L 3 T 1 P Sessional Theory Total : 50 Marks 100 Marks :150MarksNOTE: In the semester examination, the paper setter will set 8 questions in all, at least two questions from each unit, and students will be required to attempt only 5 questions, selecting at least one from each unit. UNIT-I Heat Exchanger Function, Classification, types and applications of heat Exchangers, heat rejection ratio elements of heatexchanger, Working fluid: Liquid and Gas, Dalton’s law of partial pressures; Effect of leakage of air. Methods tocheck and prevent air infiltration, selection of heat exchangers, heat exchanger design methodology. Single Phase Heat Exchangers: LMTD and NTU methods for evaporator and condenser tubes, and parallel andcounter flow heat exchangers, calculation of number and length of tubes in a heat exchanger.Rating and sizingmethods, design criteria, geometry, process parameters, pressure drops and applicationsCondensation Mech anism, types of condensers and design procedures, Evaporators, Design procedures,augmented surface heat exchangers, Heat transfer coefficients, pressure drops, compact heat exchangers and air coolers, plate heat exchangers and plate fine heat exchangers Heat Pipe Heat Exchangers: Types and design procedure and applications Installation, Operation and Maintenance: Fouling factors, type of fouling, and cleaning methods UNIT-II Air ConditioningBasic Concept Natural and Mechanical refrigeration; Application of Refrigeration; Units of refrigeration and Coefficient of performance; Refrigeration effect, cooling capacity and COP of a refrigerator; Reversed Carnot cycle and its limitations, Meaning of air conditioning, Refrigerants Classification, properties, selection criteria, commonly used refrigerants, alternative refrigerants, eco-friendly refrigerants, and applications of refrigerants. Refrigerants used in automobile air conditioning, Basic vapourcompression system. UNIT-III Air Condit ioning Concept and Applications; Psychometric properties of air; Dry bulb, wet bulb and dew point temperatures; Relative and specific humidity; degree of saturation adiabatic saturation temperature, enthalpy of air and water vapours; psychometric chart. Human requirement of comforts; effectivetemperature and comfort charts; Industrial and comfort air conditioning.Psychometric Processes Sensible heating and cooling, cooling with dehumidification; Heating with dehumidification; by-pass factor; chemical dehumidification; adiabatic mixing, air washer. UNIT-IV Calculations for Air –conditioning Load and for Rate and state of Supply Air Sources of heat load; sensible and latent heat load; sensible heat factor; apparatus dew point temperature; Rate and state of air supply for air- conditioning of vehicles. Air Conditioning Equipment Brief description of compressors, condensers, evaporators and expansion devices; Cooling towers; Ducts; dampers; grills; air filters; fans; room air con ditioners; split units; automotive air conditioning systems-HVAC model Text Books: 1. Fundamentals of Heat and Mass transfer by DS Kumar, SK Kataria and Sons, Delhi 2.A Course in Heat and Mass Transfer by S Domkundwar; DhanpatRai and Sons, Delhi 3. Refrigeration and Conditioning by CP Arora, Tata McGraw Hill 4. Refrigeration and Conditioning by Manohar Prasad, Wiley Eastern Limited Reference Books: 1. Heat Transfer by AJ Chapman; Macmillan Publishing Company, New York 2. Heat transfer by JP Holmans, McGraw Hill, London 3. Refrigeration and Conditioning by Jordan and Priester, Prentice Hall of India 4. Refrigeration and Conditioning by WF Stoecker, McGraw 5. Automotive Air conditioning by Paul Lung, CBS Publisher & Distributor, New Delhi. B-Tech3rdYear (5th Semester) (Automobile Engineering) ME-307E INDUSTRIAL ENGINEERINGL 3 T 1 P Sessional Theory Total : 50 Marks 100 Marks :150 Marks NOTE: In the semester examination, the paper setter will set 8 questions in all, at least two questi ons from each unit, and students will be required to attempt only 5 questions, selecting at least one from each unit. UNIT- I Introduction to work study; Method study; Basic procedure; Recording techniques (charts and diagrams); Elemental breakdown; Micro-motion studies; Therbligs; SIMO-chart; Principles of motion –economy. Introduction; Objectives; technique; (time) information recording; methods of timings; Time study allowances; Work sampling technique; Performance rating and its determination PMTS; M. T. M. ; Work factor.UNIT- II Principles of organization, Importance and characteristics of organization, Organization theories; Classical Organization theory; Neo-Classical organization theory, Modern organization theory; Types of organization, Military or line organization, Functional organization, Line and staff organization, Committees. Objectives of PPC; Functions of PPC; Preplanning and planning; Routing; Estimating; scheduling-master schedule; Daily schedule; Gantt cha rt; Dispatching –centralized vs. decentralized; Control; Follow up and progress reporting. Introduction; Product development; Product characteristics; Role of product development; 3Ss – Standardization; Simplification and Specialization.UNIT- III Introduction, Objectives and importance of sales forecasting, Types of forecasting, Methods of sales forecasting-Collective opinion method, Delphi technique, economic indicator method; Regression analysis, Moving average method, Time series analysis. Introduction, Functions of inventory; Types of inventory; Control importance and functions, Inventory costs, Factors affecting inventory control, Various inventory control models. A. B. C. analysis, Lead-time calculations. UNIT- IV Introduction; Objectives; Concept and life cycle of a product and V. E. ; Steps in VE. , Methodology and techniques, Fast diagram, Matrix method. Various concepts in industrial engineering a) WAGES AND INCENTIVES; -Concept; Types; Plans; Desirable chara cteristics. b) ERGONOMICS; – its importance; Man-machine work place system; Human factors considerations in system design. ) SUPPLY CHAIN MANAGEMENT; – its definition, Concept, Objectives, Applications, benefits, Some successful cases in Indian Industries. d) JIT; – Its definition, Concept, Importance, Misconception, Relevance, Applications, Elements of JIT (brief description). e) MRP;-Introduction, Objectives, factors, Guide lines, Techniques Elements of MRP f) TIME MANAGEMENT;-Introduction, Steps of time management, Ways for saving time, Key for time saves. Reference and Text books: ? Production planning and control by S. Elion ? Modren production Management by S. S Buffa ? Industrial engg. and management manufacturing system by Surender kumar, Satya prakashan ? Essence of Supply Chain Management by R.P mohanty and S. G Deshmukh ? Industrial engg. and management by S Sharma and Savita Sharma B-Tech 3rd year (5th semester) (Automobile Engineering) AE-309E AUTOM OTIVE TRANSMISSON-I L 3 T 1 P Sessional Theory Total : 50 Marks : 100 Marks : 150 Marks NOTE: In the semester examination, the paper setter will set 8 questions in all, at least two questions from each unit, and students will be required to attempt only 5 questions, selecting at least one from each unit. UNIT-I Introduction:-Need for Transmission system. Tractive Effort and Resistances to Motion of a vehicle. Requirements of transmission system. Classification of Transmission systems.Single, Two or Four Wheel drive systems. Multi axle drives. Chain, Shaft and Electric drives. Location of transmission system. Different transmissions in scooter, car, MUVs and transport vehicles of Indian make. Clutch:-Automatic Clutch. Dry and Wet type of clutch. Friction lining materials. Over-running clutch. Modes of operating a clutch –mechanical, hydraulic and electric. Principle of operation, Constructional details, torque capacity and design aspects. Different types of clutches. Operation of single plate: helical spring and diaphragm type, and multiplate clutch. Centrifugal clutch UNIT- II Gear box:-Determination of gear ratios for vehicles.Performance characteristics in different speeds. Different types of gear boxes – sliding, constant and synchromesh type. Need for double declutching and working of synchronizing unit. Power and economy modes in gearbox. Transfer box. Transaxles. Overdrives. Gear shifting mechanisms – mechanical link andwiretypes UNIT-III Hydrodynamic drive :-Fluid coupling- principle of operation, constructional details. Torque capacity. Performance characteristics, Reduction of drag torque. Torque converter-Principle of operation, constructional details, performance characteristics, converter coupling, multistage torque converters and Polyphase torque converters.Hydrostatic drive:-Hydrostatic driveVarious types of hydrostatic systems – Principles of hydrostatic drive system, Advantage and limitations, Comparison of hydrostat ic drive with hydrodynamic drive – Construction and working of typical Jannyhydrostatic drive. UNIT-IV Electric drive :-Electric drive Principle of early and modified Ward Leonard Control system. Advantage & limitations. Performance characteristics. Study of drive system in an electric and hybrid vehicle. Automatic transmission applications Chevrolet â€Å"Turboglide† Transmission, Powerglide Transmission Toyota â€Å"ECT-i† Automatic Transmission with Intelligent Electronic controls system, Hydraulic Actuation system. References: 1. Heldt. P. M. , † Torque converters â€Å", Chilton Book Co. 2. Newton and Steeds, † Motor vehicles â€Å", llliffe Publishers. 3. Judge. A. W. † Modern Transmission systems â€Å", Chapman and Hall Ltd. 4. SAE Transactions 900550 & 930910. 5. † Hydrostatic transmissions for vehicle applications†, I Mech E Conference,1981-88. 6. Crouse. W. H. , Anglin. , D. L. , † Automotive Transmission and Pow er Trains construction â€Å", McGraw-Hill. B-Tech 3rd year (5th semester) (Automobile Engineering) AE-311E Applied numerical technique & computing L 3 T 1 P Sessional Theory Total : 50 Marks : 100 Marks : 150 Marks NOTE: In the semester examination, the paper setter will set 8 questions in all, at least two questions from each unit, and students will be required to attempt only 5 questions, selecting at least one from each unit.UNIT- I Solution of equations and eigen value problems: Iterative method, Newton-Raphson method for single variable and for simultaneous equations with two variables. Solutions of linear system by Gaussian, Gauss-Jordan, Jacobi and Gauss-Seidel methods. Inverse of a matrix by GaussJordan method, Eigen value of a matrix by power and Jacobi methods. UNIT- II Interpolation: Newton’s divided difference formula, Lagrange and Hermit’s polynomials. Newton forward and backward difference formulae, Stirling’s and Bessel’s central differen ce formulae. Numerical Differentiation and Integration: Numerical differentiation with interpolation polynomials, UNIT-III Numerical integration by Trapezoidal and Simpson’s rules. Two and three point Gaussian quardratureformula.Double integrals using Trapezoidal and Simpson’s rules. Initial value problems for ordinary differential equations: Single Step Methods-Taylor Series, Euler and Modified Euler, Runge-Kutta method of order four for first and second order differential equations. UNIT- IV Boundary value problems for ordinary and partial differential equations: Finite difference solution for the second order ordinary differential equations. Finite difference solution for onedimensional heat equation one-dimensional wave equation and two-dimensional Laplace and Poisson equations. BOOKS: 1. Sastry, S. S Introductory Methods of Numerical Analysis (Third Edition), Prentice Hall of India, New Delhi, 1998. 2.Kandasamy, P. , Thilakavathy, K, and Gumnavathy, K, Numerical M ethods, S. Chand & Co. , New Delhi, 1999. 3. Grewal, B. S and GrewalJ. S. Numerical Methods in Engineering and Science, Hanna Publishers, New Delhi, 1999. 4. Jain, M. K. , Iyengar, S. R. K and Jain, R. K. Numerical Methods for Engineering and Scientific Computation (Third Edition), New Age International (P) Ltd. , New Delhi, 1995. 5. Gerald, C. F. and Wheatley, P. O. Applied Numerical Analysis (Fifth Edition), AddisonWesley, Singapore, 1998. 6. Narayanan, S. , ManickavachakamPillai, K. andRamanaiah, G. Advanced Mathematics for Engineering Students Volume-III,S Viswanathan Pvt. Ltd. 1993.B-Tech 3rd year (5th semester) (Automobile Engineering) AE-313E AUTOMOTIVE TRANSMISSION LAB L T P 2 Class Work Exam Total List of experiments :25Marks :25Marks : 50 Mark 1. Study of a layout of transmission system for a front wheel drive, rear wheel drive and a four wheel drive arrangement 2. Trouble shooting in different types of friction clutches 3. Study of layout of gears and shafts in a manual t ype gearbox and a transaxle. 4. Trouble shooting in manual type of gearbox and a transaxle 5. Study of layout in a manual & automatic gearbox for a two wheeler 6. Trouble shooting in gearbox of two wheeler of previous experiment 7. Study of layout of an automatic gearbox. 8.Study of gear shifting controls in an automatic gearbox 9. Trouble shooting in an automatic gearbox 10. Study of performance of an automatic gearbox. 11. Study of a manual and electric Transfer Case. 12. Trouble shooting in Transfer Case of previous experiment. 13. Study of an electric drive in an Electric vehicle Note: Any 8 experiments from the above list and other 2 from others (developed by institute) are required to be performed by students in the laboratory. B-Tech (5th semester) (Automobile Engineering) AE-315E AUTO ELECTRICAL SYSTEMS LAB L T P 3 Class Work Exam Total List of Experiments 1. To understand the layout of complete wiring system of an automobile. 2. Perform he various tests for checking the bat tery condition. 3. To understand and test the charging circuit and charging motor. 4. To conduct performance test on a dynamo, alternator & starter motor. 5. To understand & test the starting circuit and trouble shooting in it. 6. Understand and test the conventional ignition system, setting of contact breaker points and spark plug gap. 7. Understand the working and testing of an Electronic Ignition system 8. Understand and test the lighting circuit of a car. 9. Conduct headlamp focusing as per the procedure. 10. Study the working of different accessories of a modern car 11. To study the layout / working of a Fuel Cell powered electric car.Note: Any 8 experiments from the above list and other 2 from others (developed by institute) are required to be performed by students in the laboratory. :25Marks :25Marks : 50 Mark B-Tech3rdyear (5th Semester) (Automobile Engineering) ME-317E HEAT TRANSFER LAB L T P 2 Class Work Exam Total List of Experiments 1. Determination of thermal conductivi ty of: a solid insulating material by slab method powder materials by concentric spheres method / or by some transient heat transfer technique †¢ liquids by employing thin layer †¢ a metal by comparison with another metal by employing two bars when kept in series and / or in parallel under different boundary conditions 2.Determination of coefficient of heat transfer for free/forced convection from the surface of a cylinder / plate when kept †¢ along the direction of flow †¢ perpendicular to the direction of flow †¢ inclined at an angle to the direction of flow 3. Determination heat transfer coefficient by radiation and hence find the Stefan Boltzman's constant using two plates/two cylinders of same size by making one of the plates/cylinders as a black body 4. To plot the temperature profile and to determine fin effectiveness and fin efficiency for †¢ A rod fin when its tip surface is superimposed by different boundary condition †¢ †¢ :25Marks :25Marks : 50 Mark †¢ Straight transfer fins of various sizes and optimization of fin proportions †¢ Circumferential fins of rectangular/triangular section 5. Study of various elements of an air conditioner system through cut sections models / actual apparatus 6.Study of design of an AC condenser / evaporator as an heat exchanger. 7. Calculation/ Estimation of cooling load for a vehicle 8. Study and performance of car air conditioner (HVAC model) Note: Any 8 experiments from the above list and other 2 from others (developed by institute) are required to be performed by students in the laboratory. B-Tech3rdyear (5th Semester) (Automobile Engineering) ME-319E INDUSTRIAL ENGINEERING LAB L T P 2 Class Work Exam Total :25Marks :25Marks : 50 Mark List of Experiments 1. To study various Rating Factor systems and find standard time for making small sand mould. 2. To study various plat layouts and suggest improvements in existing Machines Shop layout. 3.To study and draw organizati onal structure of a near by industry and suggest changes. 4. To draw X and R charts for a given sample of products to check their acceptance. 5. To draw p chart for a given product lot and verify its acceptance 6. Draw a flow process chart with time estimates for a simple welding process. 7. Draw a two handed process chart for a simple process of a job preparation on a lathe. 8. To study various purchase procedures and draw organizational structure of college purchase department. 9. A case study on ABC/VED analysis. 10. A case study on Quality Improvement Techniques (e. g. Hostel Mess/ Workshop / Canteen etc. ) 11. A market survey and analysis. 12.A â€Å"preliminary project report† preparation for any small-scale unit. Note: Any 8 experiments from the above list and other 2 from others (developed by 1. institute) are required to be performed by students in the laboratory. B-Tech (VTH semester) (Automobile Engineering) AE-321E Applied Numerical Techniques& Computing Lab L T P 2 Class Work Exam Total List of Experiments 1. To develop computer program to determine roots of a given equation using method of Newton -Raphson method, 2. To develop computer programs for solution of system of simultaneous linear equations using Gauss Elimination Technique 3. Numerical Integration with Simpson's rule and Gaussian Integration 4.Solution of ordinary differential equations by (i) Euler Method (ii) Runge-Kutta Method (iii) Taylor Series Methods 5. Develop a computer program to generate random numbers. 6. Develop a computer program to carry out a numerical integration using Monte Carlo Method. 7. Develop a computer program to find the value of pi using Monte Carlo method with different total number of computations. 8. Develop a computer program to simulate the car wash station problem. Note: Any 8 experiments from the above list and other 2 from others (developed by institute) are required to be performed by students in the laboratory. :25Marks :25Marks : 50 Mark B-Te ch 3rd year (6th semester) (Automobile Engineering) AE-302E L 3 T 1 P – TWO AND THREE WHEELER VEHICLESSessional Theory Total : 50 Marks : 100 Marks : 150 Marks NOTE: In the semester examination, the paper setter will set 8 questions in all, at least two questions from each unit, and students will be required to attempt only 5 questions, selecting at least one from each unit. UNIT- I Power Unit: Two stroke and four stroke SI engine, merits and demerits. Symmetrical and unsymmetrical port timing diagrams. Types of scavenging processes merits and demerits, scavenging efficiency. Scavenging pumps. Rotary valve engine. UNIT- II Fuel system. Lubrication system. Magneto coil and battery coil spark ignition system. electronic Ignition system. Starting system.Kick starter system. UNIT- III Chassis and Sub-Systems: barMainframe, its types. Chassis and shaft drive. Single, multiple plates and centrifugal clutches. Gear box and gear controls. Front and rear suspension- systems. Shock abs orbers. Panel meters and controls on handle. UNIT- IV Brake and Wheels: Drum brakes, Disc brakes, front and rear brake links layouts. Spoked wheel, Cast wheel. Disc wheel. Disctypes. Tyres&tubes. Two wheeler dynamics: Stability of two wheelers on straight and curved path. B-Tech3rdyear (6th semester) (Automobile Engineering) AE-304E ENGINEERING MATERIALS L 4 T P Sessional Theory Total : 50 Marks : 100 Marks : 150 MarksNOTE: In the semester examination, the paper setter will set 8 questions in all, at least two questions from each unit, and students will be required to attempt only 5 questions, selecting at least one from each unit. UNIT-I Atomic structure of metals & crystal system:- crystallographic notation of atomic planes, polymorphism and allotropy, solidification of crystallization (i) nuclear formation (crystal growth) (ii) crystal imperfection Elementary treatment of theories of plastic deformation, phenomenon of slip twinning, dislocation, identification of crystallographic possible slip planes and direction in FCC, BCC, C. P. , recovery, re-crystallization, preferred orientation causes and effects on the property of metals. UNIT-II .General principles of phase transformation in alloys:-, phase rule and equilibrium diagrams, Equilibrium diagrams of (i) Binary system in which the components form a mechanical mixture of crystals in the solid state and are completely mutually soluble in both liquid state. (ii) systems whose components have complete mutual solubility in the liquid state and limited solubility in the solid state in which the solid state solubility deceases with temperature(iii) alloys whose components have complete mutual solubility in the liquid state and limited solubility in solid state (iv) system whose components are subject to allotropic change. Iron carbon equilibrium diagram and their Phase transformation UNIT-III Engineering materials and their properties:- classification. Classification of ferrous and nonferrous materials. Classi fication of cast iron-properties and their applications.Effects of alloying elements on properties of steel, carbon steel, low alloy steels, stainless steel, tool steels and die steels. Alloys of Ni, Al, Cu, Mg; properties and their applications. Classification of composite materials and their properties and applications. UNIT-IV 4. Heat treatment and surface treatment: Heat treatment of steel – Annealing, Normalising, Hardening and tempering with their types and application to automotive components, surface hardening techniques, Induction, flame and chemical hardening, coating of wear and corrosion resistance, Electroplating. Phosphating, Anodizing, hot dipping, thermal spraying, hard facing and thin film coatings. Selection of materials: Cryogenic wear, corrosion, fatigue, creep and oxidation resistance application. riteria of selecting materials for automotive components viz cylinder block, Cylinder head, piston, piston ring, Gudgeon pin, connecting rod, crank shaft, crank case, cam,cam shaft, engine valve, gear wheel, clutch plate, axle, bearings, chassis, spring, body panel – radiator, brake lining etc. Application of non-metallic materials such as composite, ceramic and polymers in automobile. References: 1. Khanna. O. P. , † Material Science and Metallurgy â€Å", DhanapalRai& Sons, 2. Kapoor, † Material Science and Processes â€Å", New India Publishing House, 3. Raghavan. V. , Physical Metallurgy, Principle and Practice, Prentice Hall, 4. Bawa. H. S. , Materials Metallurgy, McGraw-Hill,. 5. Avner S. H†.Introduction to Physical Metallurgy† McGraw-Hill, New York, 6. Dieter, G. E. , Mechanical Metallurgy, McGraw-Hill, New York, 1996. 7. Heat treatment of metals B. Zakharv B-Tech 3rdyear (6th Semester) (Automobile Engineering) AE-306E DESIGN OF AUTOMOBILE COMPONENTS-II L 3 T 1 P Sessional Theory Total : 50 Marks 100 Marks :150 Marks NOTE: In the semester examination, the paper setter will set 8 questions in all, at least two questions from each unit, and students will be required to attempt only 5 questions, selecting at least one from each unit. UNIT-I Belts and Chains systems Design for the selection of V-belt, toothed belt and chains. Design of pulley for belt, and sprocket for chain.UNIT-II Suspension Systems Type of springs and their uses, Design for helical springs, under tension, compression and fluctuating loads, design of leaf springs, Belleville springs, Air (Pneumatic) springs, Surging phenomenon in springs. UNIT-III Transmissions Basics of gears and gear trains, nomenclature, design of spur, helical, straight bevel gears, worm and worm wheel. UNIT-IV Bearing Basics of bearings, their types, nomenclature. Selection criteria, Design of sliding and rolling type of bearings, Details of design of bearing housings Design of Lubrication systems for different assemblies in vehicles UNIT-IV Engine Components Details of cylinder and piston assembly and their failures. Choice of material for piston and cylinder. Details, failures, and design of connecting rod, crankshaft, and camshaft. Material for crankshaft, connecting rod, and camshaft.Basics of Valves and their design. Design aspects of intake and exhaust manifolds, valves springs, tappets, valve trains. Materials for the same. Text Books 1. Design Data Book by PSG College of Technology, Coimbatore, 2000. 2. Automobile Mechanics by Giri. N. K. , Khanna Publisher, New Delhi – 2002. 3. Fundamental of Machine Component Design by Juvenal R. C, John Wiley. 4. Vehicular Engine Design, â€Å" by Kevin L Hoag, SAE Publication 5. An Introduction to Modern Vehicle Design, Julian Happiah Smith, SAE Publication 6. High Speed Combustion Engines by P. M. Heldt, Oxford-IBH Publishing Co. 7. Mechanical Engg. Design by Joseph Edward Shigley, MGH 8.Machine Design – An integrated Approach by R. L. Norton, Addison Wesley 9. Automobile Chassis Design by Dean Averns, Illiffe Books Ltd. B-Tech 3rd year (6th Semester) (Autom obile Engineering) AE-308 AUTO PULLUTION AND CONTROL L 3 T 1 P Sessional Theory Total : 50 Marks 100 Marks :150 Marks NOTE: In the semester examination, the paper setter will set 8 questions in all, at least two questions from each unit, and students will be required to attempt only 5 questions, selecting at least one from each unit. UNIT-I Introduction: General Scenario on automotive Pollution, Pollutants-sources-formation-effectstransient operational effects on pollution.Engine Combustion and Pollutant Formation: HC, CO, NOx, Particulate Matters, Aldehyde emissions, Effect of operating variables on emission formation. Emission Control Efforts: Supply of fuel – establishment of national test centers, construction of road networks. UNIT-II Alternate Fuels : Estimation of petroleum reserve – need for alternate fuels – Merits & Demerits and uses of CNG, LPG, Alcohols, Hydrogen, Bio-fuels, Electric Energy, Solar Energy. Emission Standards : Evaluation of Emission S tandards – Mandatory Tests for Emission measurement – Type Approval & Production Conformity Tests – Driving Cycles, Bharat Stages & Euro emission standards.UNIT-III Control Techniques for SI and CI: Design changes, optimization of operating factors, Control of Crankcase emission, Evaporative emission, Exhaust emission – exhaust gas recirculation, air injector PCV system, thermal reactors, catalytic converters. UNIT-IV Test Procedure & Instrumentation for Emission Measurement: Test proceduresMeasurements of invisible emissions -ORSAT apparatus, NDIR analyzer, Flame ionization detectors, Chemiluminescent analyzer, Gas analyzer, Measurements of visible emissions – Comparison methods & Obscure methods – Smoke meters, Emission standards. Reference: 1. B. P. Pundir, â€Å"Engine Emissions†, Narosa Publishing House, 2007. 2. V. Ganesan, Internal Combustion Engines, Tata McGraw Hill Co. , 2004. 3. K. K. Ramalingam, â€Å"Automobile Engineeri ng†, Scitech Publications Pvt. Ltd. , 2005 4.Amitosh De, â€Å"Automobile Engineering†, Galgotia Publications Pvt. Ltd. , 2004 5. Dr. N. K. Giri, â€Å"Automobile Mechanic†, Khanna Publishers, 2006 6. Heywood. J. B. , Internal Combustion Engine Fundamentals, McGraw Hill Book Co. , 1995. 7. Automobiles and Pollution SAE Transaction, 1995. B-TECH 3rd YEAR (6th SEMESTER) (AUTOMOBILE ENGINEERING) AE-310E TRIBOLOGY & PREVENTIVE MAINTENANCE L 3 T 1 P Sessional Theory Total : 50 Marks 100 Marks :150 Marks NOTE: In the semester examination, the paper setter will set 8 questions in all, at least two questions from each unit, and students will be required to attempt only 5 questions, selecting at least one from each unit.UNIT- I INTRODUCTION :-Introduction to Tribology, general tribological considerations in design of gears, cams, reciprocating components, Engine tribology basics – importance , tribological aspects of engine components such as bearing, piston assemb ly, valve train, transmission drive line-transmission, traction drive, universal and constant velocity joints, wheel bearings, drive chains, lubrication regims in the engine. UNIT -II FRICTION AND WEAR:-Nature of metal surface, surface properties, surface parameters and measurements, types, sliding friction, rolling friction, theories of friction, modified adhesive theory, engine friction, losses and engine design parameters. Introduction to wear, types of wear, theories of wear, mechanism of wear, wear testing and methods of wear measurements, factors affecting wear.UNIT-III BEARINGS, LUBRICATION AND AUTOMOTIVE LUBRICANTS:- Theory of hydrodynamics, lubrication, generalizedReynold’s equation & physical significance of terms, pressure distribution and load carrying capacity equations for hydrodynamic journal bearinginfinitely long and short bearing approximations, thrust bearings, Raleigh bearing sintered bearings. Automotive Lubricants- introduction, properties, standard test methods for automotive lubricants, testing, classification, engine oil performance designations, tests, transmission fluids, gear lubricants, axle lubricants, solid lubricants, automotive engine oils, EP lubricants, Lubricant monitoring, SOAP, ferrography and other rapid testing methods of lubricant contaminationHYDROSTATIC AND ELASTOHYDRODYNAMIC LUBRICATION:- Hydrostatic bearings, basic concepts, bearing characteristic number and performance coefficients, flat, conical & spherical pad thrust bearing, air & gas lubricated bearing, squeeze film lubrication Elastohydrodynamic Lubrication, introduction, rolling of two cylinders, lubrication of ball & roller bearings, cams and gears, selection and life estimation, fatigue and diagnosis. . UNIT-IV INTRODUCTION TO PREVENTIVE MAINTANENCE:-Definition of preventive maintenance, difference between regular maintenance and preventive maintenance, preventive maintenance schedule for passenger vehicles and commercial vehicles, Noise, wear and co rrosive maintenance.PERIODIC MAINTANENECE:-Maintenance of batteries, Lead acid battery, Factor affecting battery life, testing and battery troubles Maintenance of auxiliaries Lubrication system, greasing of vehicle , lubricationcharts , Cooling system Maintenance, Maintenance of Electrical system, testing of starters ,alternators, ignition coils, wiring harness, horns, wipers, maintenance of drive line system Reference Books 1. Fuller D. D. , â€Å"Theory and Practice of Lubrication for Engineers â€Å". John Wiley and Sons. 2. Halling J. , â€Å"Principles of Tribology â€Å", McMillan Press Ltd. 3 Cameron A. â€Å"Basic Lubrication Theory â€Å", Wiley Eastern Ltd. 4 Neale M. J. â€Å"Tribology Hand Book â€Å", Butterworths. 5 O. P. Orlov, â€Å"Fundamentals of Machine Design â€Å", Vol. IV, MIR. 6 Hamrok B. J. â€Å"Fundamentals of Fluid film lubrication†, McGraw Hill, New York,NY 7 Automotive Chassis – P. M. Heldt, Chilton Co. NK 8 Young, Griffiths , â €Å"Automobile Electrical & Electronic Equipments’ Butterworths, London 9 G. B. S.Narang, â€Å"Automobile Engineering† 10 NakraB. C. ,†Theory& Practice of mechanical Vibrations†, McGraw Hill 11 Nakra B. C. &Chowdhari K. K. , â€Å"Instrumentation, measurements and analysis†, McGraw Hill. B-Tech 3rd year (6th Semester) (Automobile Engineering) AE-312E MICROPROCESSORS & INTERFACING L 4 T P Sessional Theory Total : 50 Marks 100 Marks :150 Marks NOTE: In the semester examination, the paper setter will set 8 questions in all, at least two questions from each unit, and students will be required to attempt only 5 questions, selecting at least one from each unit. UNIT-I Basic Electronics :Introduction: Electronic devices and circuits, Amplifiers, Converters, Digital Electronics.Microprocessors Block diagram of microcomputer, Architecture of Intel 8085, Importance of Data, Address and Control buses, Instruction formats, Addressing modes and types of instruc tions in Intel 8085, Instruction set of 8085. Memory Devices, RAM, ROM Types, Microprocessor interfacing with memory chips. LAN and CAN Network basics Microcontroller:Comparison of microprocessor & microcontrollers, survey of 4,8,16 & 32 bit microcontrollers. Architecture of 8051:Block Diagram, oscillator & clock, Program Counter, registers, Flags, Internal memory, stack & stack pointer, special function register, Input/Output Pins, Ports and Circuits, External memory, Counters & Timers, Serial Data input/output interrupts. DC Motor and Stepper motor controls.UNIT-II Electronic fuel control system:Introduction, components, Open loop and closed loop control systems, intake manifold pressures, mass air flow rate sensor, Throttle body injection and multi port or point fuel injection, Fuel injection system, Injector operations, Injection system controls. :Motivation for electronic engine control, concept, parameters, Digital engine control variables, Engine mapping, control strategy, El ectronic engine management components, layout. Engine cranking and warm up control, Acceleration enrichment, Deceleration leaning and idle speed control. EGR control, Variable valve timing control, Electronic Ignition control, Electronic spark timing control. Exhaust emission control engineering, Integrated engine control system. UNIT-III Transmission control systems: Electronic transmission management: components, layout.Electronic control of automatic transmissions, valve actuating control system, twowheel drive control, four-wheel drive control, all wheel drive auto control system. Electric vehicle drive controls Electronic control of hybrid and electric vehicles. Digital controllers for drive-motor, motor-generator, battery and fuel cell. UNIT-IV Chassis Control system Electronic management of chassis system, Cruise control systems. Electronic suspension system, antilock braking controls system, traction control system, and vehicle stability control system. Electronic Steering c ontrol. Body controls and Security Body control systems: Remote central locking, Key less entry, Automatic Air conditioning systems. Security systems: immobilizer, and warning systems.Telematics, GPS Systems, Electronic control system diagnostics. Text Books: 1. William B. Riddens, † Understanding Automotive Electronics â€Å", 5th Edition, Butterworth, Heinemann Woburn, 1998. 2. William L Husselbee, † Automotive Computers and Control System: Fundamentals and Service â€Å". Hartcourt Brace Professional Publications. 3. Thomas H Denton, â€Å"Automobile Electrical and Electronic Systems†, SAE Publication. 4. Bosch Automotive Handbook, Latest Edition, SAE Publication 5. Bechtold. , † Understanding Automotive Electronic â€Å", SAE Publication 6. Ronald K Jurgen, â€Å"Automotive Microcontrollers† SAE Publications 7. Ronald K Jurgen, â€Å" Passenger Safety and Convenience Systems† SAE PublicationB-Tech 3rd year(6th Semester) (Automobile Engin eering) AE-314E Microprocessor & Interfacing Lab L 3 T 1 P Class Work Exam Total 1. Study of 8085 Microprocessor Kit. 2. Write a program to add and subtract two 8-bit number using 8085 3. Study of 8051/8031 Micro controller kits. 4. Write a program for multiplication of two numbers using 8051 5. Write a program to interface the ADC. 6. Write a program to control a stepper motor in direction, speed and number of steps. 7. Write a program to control the speed of DC motor 8. Write a program to control the traffic light system using 8085/8086 microprocessors and 8255 PPI 9. Programming of a PLC based system to control speed of DC motor 10.Programming of a PLC based system to control stepper motor Note: Any 8 experiments from the above list and other 2 from others (developed by institute) are required to be performed by students in the laboratory. :50Marks :100Marks : 150 Mark B-Tech 3rd year (6th Semester) (Automobile Engineering) AE-316E AUTOMOBILE ENGG. LAB. L T P 2 Class Work Exam To tal List of experiments 1. To study and prepare report on the constructional details, working principles and operation of the following Automotive Steering Systems. (a) Manual Steering Systems, e. g. Pitman –arm steering, Rack & Pinion steering. (b) Power steering Systems, e. g. Rack and Pinion Power Steering System. (c) Steering Wheels and Columns e. g. Tilt & Telescopic steering Wheels, Collapsible Steering Columns. 2.To study and prepare report on the constructional details, working principles and operation of the following Automotive Tyres& wheels. (a) Various Types of Bias & Radial Tyres. (b) Various Types of wheels. 3. To study and prepare report on the constructional details, working principles and operation of the Automotive Brake systems. (a) Hydraulic & Pneumatic Brake systems. (b) Drum Brake System. (c) Disk Brake System. (d) Antilock Brake System. (e) System Packing & Other Brakes. :25Marks :25Marks : 50 Mark 4. To study and prepare report on the constructional de tails, working principles and operation of Automotive Emission / Pollution control systems. 5. Modeling of any two automotive systems on 3D CAD using educational softwares (eg. D modeling package/Pro Engineering/I-Deas/ Solid edge etc. ) 6. Crash worthiness of the designed frame using Hypermesh and LS-Dyna solver or other software. Note: Any 8 experiments from the above list and other 2 from others (developed by institute) are required to be performed by students in the laboratory. B-Tech 3rd year (6th Semester) (Automobile Engineering) AE-318E AUTO POLLUTION & CONTROL LAB L T P 2 Class Work Exam Total List of Experiments : 1. To Study of Pressure pickups, charge amplifier, storage oscilloscope and signal analysers used for IC engine testing. 2. Performance study of petrol and diesel engines both at full load and part load conditions. 3.Determination of compression ratio, volumetric efficiency and optimum cooling water flow rate in engines.. 4. Testing of 2 and 4 wheelers using chas sis dynamometers. 5. Study of NDIR Gas Analyzer and FID 6. Study of Chemiluminescent NOx analyzer 7. Measurement of HC, CO, CO2, O2 using exhaust gas analyzer 8. Diesel smoke measurement. 9. Study of Exhaust gas re circulation system in diesel engine. References:1. Giles. J. G. , Vehicle Operation and performance, IIIiffe Books Ltd. , London, 1989. 2. Crouse. W. H. and Anglin. D. L. , Motor Vehicle Inspection, McGraw Hill Book Co. , 1978. 3. Ganesan. V. , Internal Combustion engines, Tata McGraw Hill Co. , 1994. 4. BIS code Books, IS-10000 series, 1988.Note: Any 8 experiments from the above list and other 2 from others (developed by institute) are required to be performed by students in the laboratory. :25Marks :25Marks : 50 Marks B-Tech 3rd year (6th Semester) (Automobile Engineering) AE-320E GRAPHICS LAB L T P 3 Class Work Exam Total :25Marks :25Marks : 50 Mar 1. AutoCAD or similar drafting software 2. Computer Aided Drafting – introduction 3. Learning standard tools of Com puter Aided Drafting with exercise 4. Creating 2D drawings of simple automotive component like gaskets, brackets, valves etc. 5. Applying dimension and tolerance on entities. 6. Creating 2D detail drawing, cross sections & partial views of automotive components like flywheel, piston etc. 7. Concept of multi layer system with exercise. 8.Applying geometrical tolerance on drawing. References: 1. Shrock Cheryl R. , Exercise Workbook for Beginning AutoCAD, New Age International, 2006. 2. George Omura, Mastering AutoCAD, BPB Publication, 2005. Note: Any 8 experiments from the above list and other 2 from others (developed by institute) are required to be performed by students in the laboratory. B-Tech 3rd year (6th Semester) (Automobile Engineering) AE-322E TRIBOLOGY LAB. L T P 2 Class Work Exam Total :25Marks :25Marks : 50 Marks 1. To study the pressure distribution of a journal bearing using journal bearing apparatus. 2. To determine abrasion index of a material with the help of dry abr asion tester. 3.To determine the rate of wear of metal and plot displacement v/s time curves by friction & wear monitor apparatus. 4. To evaluate the load wear index & weld point with the help of four ball stream pressure tester. 5. Analysis of various properties of lubricant of using lubricant oil analyzer. 6. Compare and analyzer the wear characteristics of different materials. 7. To study different types of bearing used in industries. 8. To study the effect of axial and circumferential grooves in cases of oil bearing. Note: Any 8 experiments from the above list and other 2 from others (developed by institute) are required to be performed by students in the laboratory.

Contribution Durkheim Bullet Points

Contribution of Emile Durkheim (bullet points) Religion Durkheim believed that god concept is collective creation and power that is used by groups to direct the behaviour of its members. The basic principles of religion and rituals is to keep solidarity in the society especially in the periods of conflict. Function of religion is not to worship the god but the society. Within division of labour Durkheim made clear distinction between mechanical and organic solidarity. Mechanical solidarity is characterised in traditional societies with simple division of labour. Individuals are highly constrained by the values, norms and regulation of the society. When member deviates from this norms he might be most probably rejected by the group. Individualism is not supported ad degrees of freedom are few. Organic solidarity is common for contemporary societies where there is higher differentiation of labour. Differentiation of labour is happening in relation to population density. More and more people are living in same area with similar activities. Tension is rising, and the only way to overcome these tensions is to have more specialised activities. Division of labour develops in relation to population density. Individuals are having their own specialities and are mutually dependent. Differentiated societies are creating unique individual. Individual has personal opinion, religion, freedom†¦. and there is clear line between them and society (private problems and public concerns). The division of labour is not making only marked exchange relationship but the feeling of solidarity. Social solidarity consists of integration of individuals and regulation. Social solidarity is social fact that can be observed only by external indicators, like the law. Law tends to be repressive and restitutive. Conformity in mechanic society is held by repressive system, while conformity in organic societies is held by restituitive force. Two abnormal situations in organic societies is anomie and egoism. Suicide He explained suicide in terms of the degree to which a person is joined into social life. At the low end of social unity, there is anomic suicide, in which people destroy themselves because social bonds die and life becomes meaningless to them. Then when people are tightly integrated and there is a threat to the social group, people may sacrifice themselves in order to protect the group. Anomic suicide also proved that suicide increases as society falls apart.

Social Responsibility in Business Essay Example | Topics and Well Written Essays - 750 words

Social Responsibility in Business - Essay Example It is, however, underlined that all definitions of Social Responsibility focus on interrelationship between the economic, social as well as environmental and social aspects plus impacts of the organization’s activities. The following definition of Social Responsibility is advised to be used: â€Å"Social Responsibility means a balanced approach for certain companies to address and look for solutions to resolve economic, environmental and personal problems so that it benefits people, as well as whole communities and society in general† (International Institute of Sustainable Development, 2004). Social responsibility, therefore, underlies the ethical way of running any type of business. It, however, should not be confused with business ethics even if sometimes these two terms are used interchangeably. Social responsibility, according to William & Ferrell, is a broader concept which describes the impact of all business’s activities on our society while business ethi cs refers to decisions made by an individual or a group (Ferrell & Fraedlich, 2012, p. 39). In her turn, Jennings observes that social responsibility is just another layer of business ethics which describes the ways of considering the interests of all stakeholders and general public while resolving the ethical problems it encounters (Jennings, 2012, p. 48) The term â€Å"social responsibility† is referred to differently across the globe. Specifically, in the United Kingdom the term â€Å"corporate social responsibility† is common, in India this is â€Å"corporate citizenship†, in Chile – â€Å"Enterpreneurial Social Responsibility† , and in South Africa either â€Å"corporate social responsibility† (CSR) or â€Å"corporate social investment†, or â€Å"sustainable development†, etc (International Institute of Sustainable Development, 2004). While the social responsibility of business has been emphasized by the efforts of the gen eral public and its outcries, as well as by government regulation, social responsibility depends on the management’s attitude. The latter depends on which of two contrasting philosophies (models) has been chosen as dominant. Specifically, the economic model of social responsibility maintains that society gets the biggest benefit when the enterprises is left alone with its production and marketing of profitable goods needed by the society. It is based on traditional understanding of business as a venture that exists only to produce goods and services of high quality, earn nice profits, and give job opportunities (Pride, Hughes, Kapoor, 2012, p.52). In contrast, the socioeconomic model is based on recognition that the business has a responsibility not just to its stakeholders but to the general public, its employees, consumers, and suppliers. To illustrate, may firms today not merely accept social responsibility, but take pride in their social responsibility records winning awa rds in a variety areas, e.g. community involvement, environment, etc. These are such companies as Coca-Cola, Colgate-Palmolive, Hewlett-Packard, and Starbucks Coffee (Pride, Hughes, Kapoor, 2012, p.52). Despite obvious advantages of the second model, its benefit has been debated. Similarly, the viability of the economic model has been debated throughout years. Major arguments for enhanced social responsibility are as follows: 1) Since business is a part of a society, it should not neglect social issues; 2) Business possess necessary

Biology Assignment Essay Example | Topics and Well Written Essays - 250 words

Biology Assignment - Essay Example n finding the solution of a problem are the scientific approach and the way a scientist follows specific guidelines whereas a non-scientist as described above would have no guidelines and no specific approach to a problem. A problem like finding the cure of a disease can be found scientifically. I would first observe the characteristics of the disease and the organism causing the disease. Then create a hypothesis about several agents being able to eliminate the organism and put this hypothesis and theory to test by experimentation. The solution can be found when a certain medical agent eliminates the organism successfully. Two things a piece of coal which used to be a part of an organism until fossilized and other this is a piece of stone made up of Sodium Chloride (salt). The basic characteristics both of these things share are 1) both of these are strong solids, 2) both of these things are earthen minerals and used by living beings in their daily life, 3) both of these things have a strong chemical structure. The differences between these two selected things include their chemical structure since coal is made up mainly of carbon and salt rock is made up mainly of sodium which is a metal and chloride which is a non-metal substance. Salt rock is soluble in water whereas coal is not soluble in

The Confidence In Of International Brands Dissertation

The Confidence In Of International Brands - Dissertation Example Figure 2: Age distribution in Saudi Arabia (male and female combined). Data sourced from Central Intelligence Agency The Saudi Fashion Market Western brands are very common in Saudi Arabia. Growth in franchising has been estimated at 27% in the Middle East in general, and in Saudi Arabia more than 70% of all franchised operations are American owned. Fashion from UK, Europe and the USA are all experiencing strong growth in the Saudi market, especially in the area of female fashion. While UK fashion initially had a strong hold over the market, there is now increasing trends towards US brands such as Gap, Gucci and Louis Vitton . The fashion market in Saudi is very seasonally based, with sales following religious holidays as well as the seasons. With the relatively young population, there is large potential for the fashion market. The habits of the nation are changing to become more in line with Western culture, a trend that is especially strong in the younger generation. Women are leav ing their traditional roles and many going into work. These trends are driving the boom in the fashion industry . Despite the fact that women wear the Abaya over their clothes, a traditional black dress that covers them, they often wear western clothing underneath . In addition there is a trend of fashion designers producing colored Abayas that are popular, especially for the younger generation. Teenage girls and young adult females have developed ways of wearing their Abayas that reveal their western clothing underneath, such as leaving the front wide open, or tying the edge around their waists, so their tight western jeans can be seen . There are also many different styles and cuts of Abayas and... While malls in Saudi Arabia resemble the western style of malls in many ways, but there is also strong evidence of the strict religious and cultural guidelines that are in place. Images on the front of music CDs are often censored, such as the sleeveless dress that Celine Dion wears on the front of one of her albums was replaced with a black shawl. Other differences are also noticeable, male and female Saudis are only able to work together in hospitals, so all sales people on the mall’s mixed floors are male foreign workers. At McDonald's the women must eat in a separate walled off section, while men eat in the open. The country has large segregation between men and women, so much so that paranoia about men hiding in dressing rooms has resulted in the absence of any dressing rooms in malls. The Kingdom Centre in Riyadh is attempting to turn this into a business advantage rather than a logistical hassle. They offer a female only floor, where all staff and security are female an d females are free to walk around in western style clothing, checking in their Abayas if they wish). Both products and sales are advertised in a wide number of ways, similar to in the western market. Internet advertisements are common, especially with the increasing use of the internet. Blogging has become a popular means of expressing the opinion, especially as media is tightly controlled. Because of this, flash and static advertising are common through blogging sites, although these are mainly for fashion stores in general.

Answer Questions1. Why do you think gender is an important aspect of Essay

Answer Questions1. Why do you think gender is an important aspect of environment-society relations 2. Imagine that you are - Essay Example Males and females use resources distinctively and possess distinct responsibilities in the community. To maintain efficiency, strategies to conserve the environment should thus pay close concentration to the effect of differences between females and males on availability of resources and probabilities. Several individuals apart from worrying concerning class and race, they are as well concerned about environmental justice research on the responsibility of gender in environmental changes, disaster, and politics, a system generally known as eco-feminist. In a shocking number of instances, females have led complaints against dangerous materials. Women constitute 60%-80% of the membership of conventional environmental institutions; however, they appear even further highly in grassroots institutions handling environmental wellbeing and associated matters. The antitoxins parties of the historic half century have greatly remained ruled by females, as well as great profile scientists such as Rachel Carson, including national activists such as Lois Gibbs and Erin Brockovich. Many people claim this is so since role for the wellbeing and caring for the family customarily falls to females in several traditions, hence they are the first to detect, and act to object environmental hazards that are items of industrialist creation. This rank in the family is nevertheless, not founded on any intrinsic features of females. However, it is a societal situation, which branches, in the contemporary economic scheme. Traditionally, males were taken away from the home surroundings to do salary job, and females were left at the residence and provided the role to offer clothing, food, and different primary essentials for the whole family (Geo 103, Binoy, 2013). Similarly, the views and interests of females in this state have been at instances sadly ignored by professionals. Females always launch first protests concerning what are just later recognized as key environmental disasters. For e xample, in the case of Love Canal, a notorious New York housing development fraught with asthma, urinary tract diseases, and epilepsy that was finally revealed to be placed atop chemical dissipate, female protesters were send away as â€Å"hysterical housewives†. This categorization by the media and by the organizations engaged in dumping was applied to claim that the female protesters had inadequate understanding, professionalism, or lucid judgment. Protesters mainly females, who hold further experiential opinions of what kinds of environmental challenges the community encounters test this scientism. This type of association to the environment means that females always detect subtle reforms in the environment that may be overlooked by huge environmental teams further concerned with matters such as wilderness or biodiversity conservation (Geo 103, Binoy, 2013). A different dimension where gender is evident is in the mining industry. Mining is an old human task, with a ‘ troubled’ past and a challenging association with economic growth. Arguments do not conclude there; mining has as well turned to intensely associated with masculinity. Despite it being naturalized in several ways, masculinity is not the ordinary method of mining; this method of reasoning does not value

Nestles Changes in Organizational Architecture and Strategy Case Study

Nestles Changes in Organizational Architecture and Strategy - Case Study Example But in 1990s they started their globalisation and the best way for them to do that was to purchase local subsidiaries in foreign markets. The launch in American markets was around the First World War when there was an increase in demand for dairy products; they constructed a lot of different factories in US at that time period. The underlying objective of moving into foreign markets was to increase efficiency and productivity in the company. In 1974 they diversified into the completely different branch of cosmetics by becoming a major shareholder in Loreal. This was a very bold and daring move and till today investors doubt whether this was a correct financial move or not. The other diversification Nestle engaged in was the purchase of Alcon Laboratories, a U.S manufacturer of pharmaceutical products. The diversification and constant restructuring the firm did was to make it more flexible and adaptable to rapid market changes. Restructuring is a continuous process of Nestle and their restructuring charges run up to $300 million a year. The company has done well over decades, which is why a lot of people often wonder if they are doing everything right why try to change? But that is just Nestles culture and what sets the company apart. The change is often slow in nature as one has to consider the magnitude of the multinational, yet it still happens. Nestle greatly relies on its intrinsic corporate culture to reform employees and make them think the same way. Everyone wants to increase the longevity of the organization rather than focus on solely short-term profits. Nestle has also developed a list of â€Å"untouchables†, which comprises of the companies strengths and should never be changed. One example of this is that nestle understands the importance of IT yet they don’t consider is as a sole tool for implementing successful strategies. It is important to reinforce and focus on the strengths and leave them as is. R & D is one of nestles strengths, which is why the company is so open to change. They constantly come up with innovative practical ideas to succeed. Innovation is in fact the first pillar of Nestles corporate strategy. They recently implemented an â€Å"Innovating the future† leadership strategy which is based on: Continuous improvement in consumer research, to find out exactly what they want and to build superior products to satisfy that demand. Using the vast expertise that Nestle has in its R&D network. Recruiting the best open-minded and passionate innovators are included in this strategy. This also includes working closely with leading universities to find out the latest in technology. Lastly the innovations should meet the core demand of nestle which is Nutrition, health and wellness. In 2008, nestle was struck hard by the Chinese food scandal. Even though the company has developed a great reputation over the years when something this serious happens the images takes a huge hit. Nestle however responde d well by announcing changes and new operations.

Hot water System Case Study Example | Topics and Well Written Essays - 1000 words

Hot water System - Case Study Example Subsequently, it refers to the condition where the lost revenue or the cost of production for the water system pipes ought to be considered as such. Question 4: 4. Describe the process you would use in sizing the storm water drainage system for a commercial building? Assume that these buildings dimensions are 100’ x 200’ and that the roof will be tapered such that there are two low points, each of equal square footage. What size roof drains are needed? You need to coordinate with the site contractor to determine what size storm water main to run to the front of the building; describe the process you would use to determine the storm water main size and identify the size. 4. It is important to note the system pressures where isolation valve, regulating assemblies and the static pressures at the plumbing zones. A critical roof tank solution is to ensure that the mains water is sufficient and enough to cover or supply the whole building, and thus the aim would ensure suffic ient upward and downward pressure. Question: Section 3: Refer to the Spring Valley plans in D2L and answer the following questions regarding the Drainage, Waste, and Vent systems. (30 Points) Question: 1. Describe the process you would use to determine the total drainage fixture unit (DFU) load on the building sewer for each of the two buildings. What is the total DFU load for each building? (10 points). Referring to the Spring Valley plan the drainage fixture unit it would be important to use the DWV method or the drain, water and vent technique.

History and Physical Examination Essay Example for Free

History and Physical Examination Essay Admitting Diagnosis: Stomatitis possibly methotrexate related. Chief Complaint: Swelling of lips causing difficulty swallowing. HISTORY OF PRESENT ILLNESS: This patient is a 57-year-old Cuban woman with a long history of rheumatoid arthritis. She has received methotrexate on a weekly basis as an outpatient for many years. Approximately two weeks ago she developed a respiratory infection for which she received antibiotics and completed that course of antibiotics. She developed some ulcerations of her mouth and was instructed to discontinue the methotrexate approximately 10 days ago. She showed some initial improvement but over the last 3 to 5 days has had malaise, a low grade fever and severe oral ulcerations with difficulty in swallowing. Although she can drink liquids with less difficulty. Patient denies any other problems at this point except for a flare of arthritis since discontinuing the methotrexate. She has rather diffuse pain involving both small and large joints. This has caused her some anxiety. MEDICATIONS: 1. Prednisone 7.5 mg p.o. daily. 2. Estradiol 0.5 mg p.o. q.a.m. 3. Mobic 7.5 mg p.o. daily, recently discontinued because of questionable allergic reaction. 4. HCTZ 35 mg p.o. every other day and oral calcium supplements. 5. In the past she has been on penicillamine, azathioprine, and hydroxychloroquine but she has not had Azulfidine, cyclophosphamide or chlorambucil. ALLERGIES: None by history. FAMILY/SOCIAL HISTORY: None contributory. PHYSICAL EXAMINATION: This is a chronically ill appearing female alert oriented and cooperative. She moved with great difficulty because of fatigue and malaise. VITAL SIGNS: Blood pressure 107/80. Heart rate 100 and regular. Respirations 22. HEENT: Normocephalic, no scalp lesions, dry eyes with conjunctival injection, mild exophthalmos, dry nasal mucosa, marked  cracking and bleeding of her lips with erosions of the mucosa. She has a large ulceration of the mucosa at the bite margin on the left. She has some scattered ulcerations on her hard and soft palate. She has difficulty opening her mouth because of pain. Tonsils not enlarged. No visible exudate. SKIN: She has some mild ecchymosis on her skin and some erythema. She has patches but no obvious skin breakdown. She has some fissuring in thebuttocks crease. PULMONARY: Clear to percussion and auscultation bilaterally. CARDIOVASCULAR: No murmurs or gallops noted. ABDOMIN: Soft, non-tender, protuberant, no organomegaly and positive bowel sounds. NEUROLOGIC: Cranial nerves 2 through 12 are grossly intact. Diffuse hyporeflexia. MUSCULOSKELETAL: Corrosive destructive changes in the elbows, wrists and hands consistent with rheumatoid arthritis. Has bilateral total knee replacements with stove pipe legs and perimalleolar pitting edema 1+. I feel no pulses distally in either leg. PHYCIATRIC: Patient is a little anxious about these new symptoms and theyre significance. We discussed her situation and I offered her psychological services. She refused for now. PROBLEMS: 1. Swelling of lips and dysphasia with questionable early Stevens-Johnson syndrome. 2. Rheumatoid arthritis class 3, stage 4. 3. Flare of arthritis after discontinuing methotrexate. 4. Osteoporosis with compression fracture. 5. Mild dehydration. 6. Nephrolithiasis 7. Anxiety PLAN: 1. Admit patient for IV hydration and treatment of oral ulcerations. 2. Obtain a dermatology consult.  3. IV leucovorin will be started and the patient will be put on high dose corticosteroids. 4. Considering patients anxiety perhaps obtain services of Stella Rose Dickinson PHD phycology at a later date.